Here we take a close look at the best prospects at this year’s Cannes Lions from McCann Worldgroup APAC. JAPANTOY 8 – TOY 8 ScreeningMcCann Tokyo“TOY8 Screening” is a digital screening system that measures children’s development through play. In Malaysia where learning losses of children have become a social issue after COVID, this system makes…
Month: May 2023
Moms crash their gamer kids’ livestreams to give healthy food advice in Sanofi Enterogermina effort
Sanofi’s probiotics brand, Enterogermina, rolled out a campaign in which the mothers of famous gamers “crashed” their kids’ livestreams to dole out health advice. People frequently hear about the perils of the modern American diet, but the so-called “gamer diet” is not often brought into the limelight. Now, a recent campaign out of Sanofi’s probiotics brand, Enterogermina,…
AI-generated news presenter appears in Kuwait
A Kuwaiti media outlet has unveiled a virtual news presenter generated using artificial intelligence, with plans for it to read online bulletins. “Fedha” appeared on the Twitter account of the Kuwait News website as an image of a woman, her light-coloured hair uncovered, wearing a black jacket and white T-shirt. “I’m Fedha, the first presenter…
Want some chicken? Popeyes Singapore gives you some—by venting out your woes
Singapore – Popeyes in Singapore has launched a new campaign to promote its new Buttermilk Chicken Nuggets—in a rather quirky way. The catch? The chain invites Singaporeans to call its hotline and bare their life vents and complaints, in exchange for chicken. Conceptualised alongside creative consultancy agency Happiness Saigon, a hotline was set up which gives callers…
Free Tools For Designers
Having a tool is great. Know what’s better? When the tools are FREE 😊Here are some Free Tools for Designers.